As you, the author, look for new and interesting places to market and sell your books, remember that professional organizations are ready-made book buyers of specialized interests.Let’s say you have a book about dogs, or one special dog, fiction or non-fiction.
Any quick search, such as professional organizations dogs will get you thousands of hits. You can refine your results by using a longer tail: professional organizations dogs New York.
Most such organizations will have at least a newsletter, generally both online and hardcopy, one that you can contribute to in some way.These groups will also have meetings. And, whether meetings are monthly, quarterly, or annually in these groups, they will often want a speaker. A wonderful speaker who shares their passion for dogs.
Prepare an interesting PowerPoint presentation, polish your talk, bring copies of your notes, and your best smile. You’re going to have a lot of fun with these professional organizations.And they are going to love your books.