How Do You Define Success?

How Do You Define Success?

How Do You Define Success?

Posted on 01/05/2017 Evan Swensen
How Do You Define Success?

We’ve been taking a hard look at what makes a successful author. Of course the first thing we did was to try and define success and discovered again that success is a personal thing and one definition doesn’t fit everyone; however, the exercise brought to mind the definition given by Earl Ninghtingale, “Success is the progressive realization of a worthy ideal.”  We trust that the works we accept for publishing are the result of an author’s worthy ideal.

Given this definition, here are our thoughts on what successful authors do:

They Know Their Genre

Successful authors research and write content to reach readers in a niche where the author has interest and expertise. Learning where to find and connect with niche readers takes diligence and tenacity—traits common with successful authors.

They Take Calculated Risks.

The business of authorship is in flux. New technologies and platforms are constantly emerging. Successful authors are willing to try something new. They know that, even if things don’t work out the way they planned, it may take a few failures to reach their goals.

They Remember Why They Write

Successful authors are seldom in it just for fame and wealth. Their passion drives them to write the best content they know how. Their passion drives them to do what they do best—write! They write blogs, emails, social media posts, and articles for publications in their niche.

They Put In The Time

Successful authors work hard: book launches, audience development, social media campaigns, and content delivery. Successful authorship doesn’t just happen—it’s the result of hours spent writing, researching, planning, communicating, and developing their author platform.

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